{"id":3465,"date":"2024-02-24T11:42:23","date_gmt":"2024-02-24T06:12:23","guid":{"rendered":"https:\/\/journal.ipem.edu.in\/management\/?page_id=3465"},"modified":"2024-03-05T12:52:32","modified_gmt":"2024-03-05T07:22:32","slug":"a-study-of-mobile-banking-its-impact-on-consumer-satisfaction-with-reference-to-agra-city","status":"publish","type":"page","link":"https:\/\/journal.ipem.edu.in\/management\/a-study-of-mobile-banking-its-impact-on-consumer-satisfaction-with-reference-to-agra-city\/","title":{"rendered":"A Study of Mobile Banking & its Impact on Consumer Satisfaction With Reference to Agra City"},"content":{"rendered":"\t\t
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A Study of Mobile Banking & its Impact on Consumer Satisfaction With Reference to Agra City<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t Dr. Shekhar Gupta<\/em><\/a>\t\r\n\t\r\n\r\n\r\n\r\n\r\n\r\n

Vol 17 , Issue 1 , July 2023<\/a> | <\/span>Pages: 35-43\r\n <\/p>\r\n \r\n \r\n\r\n

Published Online: July, 2023<\/span><\/p>\r\n

Download Article<\/a><\/p>\r\n \t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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  • \n \n \n \n Author Affiliations<\/span> <\/li>\n
  • \n \n \n \n Abstract<\/span> <\/li>\n
  • \n \n \n \n References<\/span> <\/li>\n
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    Author Details<\/b><\/p>\n\n

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    1. <\/b>Dr. Shekhar Gupta, Assistant Professor, \nAgra Public Group of Institutions, Agra\n<\/div>\n<\/div> <\/div>\n\t\t \n
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    Mobile Banking is a prominent as well as a known tool of banking, increase in number of Smartphone user and\ninternet user. M-Banking is a fastest adopted technology in the today\u2019s digitalised world. M-Banking is a\nconcept that are used for doing banking transaction such as balance enquiry, transfer of funds, investment\navenues, bill payments through smart phone. Adoption rate of M-Banking phase is getting high pace in many\ncountries like India, china and many more. Mobile-banking removes the space & time constraints from\ndifferent banking transactions. Internet banking also helps the customer to access their banking facility\nanytime and anywhere. Customer satisfaction is major key factor for transforming the traditional banking to\ntechnology banking. Customer satisfaction is a major aspect as to how the services provided by the\norganizations should meet the expectations as well as should also exceed the expectations of the customer. If\nthe customer expectations of safety, reliability, security & trust etc. are met by the services then we will say that,\nmore consumers will connect with into M-banking (and if the expectations will not met then we will say that\ncustomer satisfaction is low. This study mainly focuses the customer awareness for Mobile Banking Services,\nmost influential factor of M-Banking for customer satisfaction and barriers for adopting Mobile Banking\nServices. A finding of study entirely depends on effective analysis and interpretation.\n<\/p>\n

    Keywords<\/p>\nM-banking, satisfaction, awareness, internet banking and Customer <\/div>\n\t\t \n

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    1. Amith Kumar Reddy, Dr. Megharaja. B(2021), “Impact Of E-Banking On Customer Satisfaction\u201d Palarch\u2019s Journal Of Archaeology Of Egypt\/Egyptology 18(8), 4220-4231. ISSN 1567-214x. <\/li>\n
    2. Baheti, Chirag, E-Banking Overview of Laws in India and Challenges (April 25, 2023). Available at SSRN: https:\/\/ssrn.com\/abstract=4428446 or http:\/\/dx.doi.org\/10.2139\/ssrn.4428446<\/li>\n
    3. Clonia, Reeta & Asht, Manju. (2016). E-banking in India: Current and future prospects. 14. 5369-5381. <\/li>\n
    4. Gupta, Kriti & Manrai, Rishi & Goel, Utkarsh. (2019). Factors influencing adoption of payments banks by Indian customers: Extending UTAUT with perceived credibility. Journal of Asia Business Studies. 13. 00-00. 10.1108\/JABS-07-2017-0111. <\/li>\n
    5. Priya, Richa & Gandhi, Aradhana & Shaikh, Ateeque. (2018). Mobile banking: consumer perception towards adoption. Benchmarking: An International Journal. 25. 00-00. 10.1108\/BIJ-01-2016-0009. <\/li>\n
    6. Pushparaj, Nancyprabha & Sivakumar, V.J.. (2022). A Study on Mobile Banking Customer Experience in the Indian Banking Industry. <\/li>\n
    7. Singh, Sindhu & Srivastava, Rajesh. (2017). Predicting the intention to use mobile banking in India. International Journal of Bank Marketing. 36. 00-00. 10.1108\/IJBM-12-2016-0186. <\/li>\n
    8. Swain, Kirti Ranjan and Chaudhury, Suman and Panigrahi, Ashok(2022) Impact of Demographic Variables on Consumers’ Adoption of E-Banking Services in Ganjam District of Odisha: An Empirical Investigation Volume : 9, Issue : 4, Year : 2022 Article Page: 210-217 https:\/\/doi.org\/10.18231\/j.jmra.2022.042 Journal of Management Research and Analysis, Available at SSRN: https:\/\/ssrn.com\/abstract=4298243<\/li>\n
    9. Balamurugan, S. and Balamurugan, S. and M, Selvalakshmi(2020), E-Banking: An Empirical Study of the Factors Affecting Young Customer\u2019s E-Satisfaction in India Available at SSRN: https:\/\/ssrn.com\/abstract=4247554. <\/li>\n
    10. Mahesh A., & Ganesh Bhat. (2021). Digital Payment Service in India – A Case Study of Unified Payment Interface. International Journal of Case Studies in Business, IT and Education (IJCSBE), 5(1), 256\u2013265. https:\/\/doi.org\/10.47992\/IJCSBE.2581.6942.0114, Available at SSRN: https:\/\/ssrn.com\/abstract=3885763<\/li>\n
    11. Sharma, Rajesh Shankar and Sharma, Rajesh Shankar and Misra, Abhishek and Khurana, Arpit(2021), Measuring Customer Experience Towards Internet Banking Service: A Study of Banks in India . International Journal of Management (IJM) Volume 11, Issue 12, December 2020, pp.3186-3193, <\/li>\n
    12. Bekiris, Michail, Customer Satisfaction & E-Banking in Greece during COVID-19 Period (2022). eBusiness & eCommerce eJournal, Vol. 14, No. 15: May 6, 2022, Available at SSRN: https:\/\/ssrn.com\/abstract=4096896 or http:\/\/dx.doi.org\/10.2139\/ssrn.4096896<\/li>\n
    13. Jindal, Mayank and Sharma(2020), Vijay Laxmi, Usability of Online Banking in India during COVID-19 Pandemic (December 17, 2020). Available at SSRN: https:\/\/ssrn.com\/abstract=3750566 or http:\/\/dx.doi.org\/10.2139\/ssrn.3750566. <\/li>\n
    14. Islam, Nazrul and Mustafi, Mohitul and Rahman, Md Nafizur and Nower, Nowshin and Rafi, Md. Mostafa Asef and Natasha, Mayisha Tasnim and Hassan, Rashik and Afrin, Sharmina(2018), Factors Affecting Customers\u2019 Experience in Mobile Banking of Bangladesh Available at SSRN: https:\/\/ssrn.com\/abstract=3305925 or http:\/\/dx.doi.org\/10.2139\/ssrn.3305925. <\/li>\n
    15. Emefiele, C. and Obim, E. N. and Nkamare, S. E., Impact of Electronic Banking on Detection of Fraud in Nigerian Banking (2018). International Journal of Research in Finance and Marketing (IJRFM), Vol. 8 Issue 9, September – 2018, Available at SSRN: https:\/\/ssrn.com\/abstract=3293711. <\/li>\n<\/ol>\n <\/div>\n\t\t \n
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      Gupta<\/strong>(2023). A Study of Mobile Banking & its Impact on Consumer Satisfaction With Reference to Agra City<\/strong>. Issue No. 1. Vol. 17 p. 35-43<\/p> <\/div>\n\t\t <\/div>\n <\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

      A Study of Mobile Banking & its Impact on Consumer Satisfaction With Reference to Agra City Dr. Shekhar Gupta Vol […]<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-3465","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/journal.ipem.edu.in\/management\/wp-json\/wp\/v2\/pages\/3465","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/journal.ipem.edu.in\/management\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/journal.ipem.edu.in\/management\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/journal.ipem.edu.in\/management\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/journal.ipem.edu.in\/management\/wp-json\/wp\/v2\/comments?post=3465"}],"version-history":[{"count":5,"href":"https:\/\/journal.ipem.edu.in\/management\/wp-json\/wp\/v2\/pages\/3465\/revisions"}],"predecessor-version":[{"id":3739,"href":"https:\/\/journal.ipem.edu.in\/management\/wp-json\/wp\/v2\/pages\/3465\/revisions\/3739"}],"wp:attachment":[{"href":"https:\/\/journal.ipem.edu.in\/management\/wp-json\/wp\/v2\/media?parent=3465"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}